Social media and chat platforms have evolved into online transaction gateways, quietly and steadily, and WhatsApp is no exception. In India alone, more than 50 million SMBs use WhatsApp Business to engage customers and drive sales. The popular messaging platform competes with older digital transaction modes.  For brands embracing conversational commerce, it is hard to … Continue reading WhatsApp Business App vs WhatsApp Business API: Which Is Better for Sales in 2026?