Employer Branding Services

Position yourself as a great employer in your industry, and leave your competition far behind by building up a dedicated team.

At BrandLoom, we understand that a company is nothing without its people. By building up your brand as an employer of choice, you can attract the best talent and build up a team of highly motivated employees who act as your greatest champions.

Go beyond Employee Value Proposition and be THE employee destination in your field. The employer branding experts at BrandLoom are here to help you resonate with your employees and hires, so that you can make your dream team a reality.

BrandLoom- One Of The Best Employer Branding Companies In India

We provide employer branding service to companies who want to be known as the standard bearers in their field. By lending our marketing expertise to your domain expertise- we can mould and establish your company as one of the best working destinations for the talent that is the right fit for you.

Transform the perception of your company among jobseekers- and create a positive impression on your existing employees so that you can recruit, hone and retain people who can help you flourish.

We offer custom strategies that are suited to YOU, and ensure that implementing them gives you the best ROI. We will work with your Human Resources Management team and transform your company’s image positively in a way that it inspires your existing employees and appeals to potential hires whose values align with you.

So- don’t hesitate. Start building up your reputation for good and become a standard bearer for the industry.

What Is Employer Branding In HRM & How Does It Help You?

Employer branding refers to a set a practices and methods that help build your reputation as an employer and establish your company as a coveted place to work in among job seekers. By communicating right and motivating your employees, you can position yourself as an employer of choice and attract the best kind of talent in the industry.

Here is how companies with great employer branding have an edge over others:

Lower recruitment costs in companies with great employer branding

Lower Recruitment Costs

Studies show that the best way to ensure ROI for recruitment drives is via employee referrals. If you can turn your employees into your brand ambassadors, you can significantly save on costs.

Attract top talent in employer branding experts

Attract Top Talent

When you can position yourself as a great place to work, you can attract quality talent. Moreover, with effective communication, you can resonate with the people who are RIGHT for you.

Improve retention in employer branding consultant

Improve Retention

Nobody wants to leave a prestigious employer- and if you can establish yourself as a great workplace, your retention rates will improve. Amplify your best practices and motivate your employees to stay with you for the longer term.

Improve productivity in employer branding consulting firms

Improve Productivity

If you can motivate your employees- you can get more out of them. Studies show that motivated employees are less likely to be absent and are more productive. If your values resonate with your team, they will contribute more and help you grow with them.

By establishing yourself as an employer worth working with and improving your reputation, you can benefit immensely. So, trust yourself to our care and let our team build up your brand as an employer of repute. We will amplify your best practices so that you can yield the benefits- while you can concentrate on what is important: helping your team find fulfilment.

Hire India’s Leading Employer Branding Consultants & Transform Your Company Culture

Our experts know that the significance of an employer brand goes beyond recruitment drives. We take the foundations of the employer brand, combine them with the best practices related to people strategies and create a powerful brand that resonates with the right kind of people.

We don’t just help you attract quality talent- we help you transform your image so that you can build your reputation as one of the best companies to work in. Not only can you take your pick among the talent pool, but also motivate your workforce to do more.

With dedicated people having your back- you can go from strength to strength and grow your business. Studies show that motivated employees are more productive and contribute more to the company’s growth. We help you unlock their potential by inspiring them with the right words, and making them aware of the best company practices.

Employer Branding Services From BrandLoom

Here is what you get when you avail our services:

Assessment of your employer brand companies with best employer branding

Assessment Of Your Employer Brand

The starting point of it all is in understanding- objectively- what impression you leave on your employees and prospects as an employer. We help you understand your strengths as an employer brand, and identify the points of communication that can help your brand resonate with the talent pool. With the help proper communication strategies- we ensure that your existing and future employees gain a sense of what you offer as an employer.

Develop your purpose and vision

Develop Your Purpose & Vision

What should be the philosophy that drives your employer brand? We help you find and develop your brand vision and purpose so that you can foster a culture of excellence. Find the right way to resonate with your employees and offer them the right dream to work for. BrandLoom will help you find the right note to define your brand to- so that it sets you apart from your competitors and helps you transform into a benchmark organization.

Effective communication for your brand in employer branding services

Effective Communication For Your Brand

You need the right message to resonate with your audiences- and we are here to craft the same. With a world-class team, we help your brand get the right kind of attention. Our capabilities with strategizing, designing and content creating can help you take your message to your audience in a way that creates an impression on them. We help you engage with your audience in the best possible way- so that you can reap the benefits of the association in the best way possible.

Online Recruitment marketing campaigns

Online Recruitment Marketing Campaigns

We can help you craft, deploy and track effective recruitment marketing campaigns. Reach out to jobseekers- and attract them organically. Our methods ensure that you get the best ROI- and cast a wide net online. BrandLoom doesn’t just help you reach out to jobseekers- we help you resonate with the people who are RIGHT for you.

Facilitating a culture of sharing in how to improve employer branding

Facilitating a Culture Of Sharing

When you can tell your stories in the most effective way- you can connect with the people you wish to have on your team. We help you develop the blueprint about how you can share more about yourself; and what kind of stories you can tell.
And that is just one part of it. BrandLoom also helps you tap into your existing employees and reinvent them as brand ambassadors. With them as your champions, you can

  • Effectively position yourself as an employer of choice in your field
  • Harness employee referrals for faster recruitment
  • Cut down on recruitment costs
  • Improve retention rates

Why Employer Branding Services From BrandLoom?

Because we are the best in this area. One of the few agencies in India who offer employer branding services- BrandLoom can help you with specialized tools and services that can help you build up your reputation as a sought-after employer in the market.

Content marketing in what is employer branding in hrm

Content Marketing

Communicate right with the right content. BrandLoom helps you disburse important information and create engaging content that draws your audience in with industry-leading content marketing services. Whether it is telling stories or making announcements that are important for your company, educating your audience or building up thought leadership– our team has you covered.By utilizing data-driven approaches, we aid your organization with evaluating its brand strength, identifying opportunities for employee and candidate experience improvement, and determining your priority platforms, business goals, and the mix of tactics necessary to drive talent conversion in key segments.

SEO

Be discovered by the right people by optimizing your site and content. With effective SEO practices, we can make you more discoverable by job seekers and industry peers, so that you can connect with those who matter. With our SEO strategies- you can kick back and relax, and let your audience find you. BrandLoom provides metrics to measure awareness, preference, loyalty, and experience of your Employer Brand. We combine internal and external metrics to deliver actionable insights. We make sure your EVP is felt at all touchpoints of your organization, ensuring its sustainability and authenticity.

SEO in how to use social media for employer branding
SEO in how to use social media for employer branding

SEO

Be discovered by the right people by optimizing your site and content. With effective SEO practices, we can make you more discoverable by job seekers and industry peers, so that you can connect with those who matter. With our SEO strategies- you can kick back and relax, and let your audience find you. BrandLoom provides metrics to measure awareness, preference, loyalty, and experience of your Employer Brand. We combine internal and external metrics to deliver actionable insights. We make sure your EVP is felt at all touchpoints of your organization, ensuring its sustainability and authenticity.

Social Media Marketing in how to build employer brand

Social Media Marketing

When it comes to effective engaging with job seekers- social media is a powerful tool to harness. We help you create the right stories to share- so that you can engage with the right people, and amplify your employees’ voices. Increase your online influence and facilitate a culture of positive sharing with our social media marketing services.You can count on BrandLoom to provide you with marketing support no matter what channels you are targeting. We identify brand ambassadors within your organization, mobilize them on social media, take creative initiatives tied to your employee value proposition, and measure their effectiveness.

Web Development

Your website is your 24×7 representative to the world. Studies show that 75% jobseekers look up a company’s website where they wish to apply- and can abandon a prospective employer if they are not impressed. BrandLoom can design and develop fast, functional and easy-to-navigate websites that can communicate your Employee Value Proposition effectively. We present your company as an ideal place of work, and create a positive impression on your visitors.We present your company as an ideal place of work, and create a positive impression on your visitors. With the current competitive job market, attracting, retaining, and engaging top talent is more challenging than ever. Our creative services can help you develop the ideas that encompass your voice. We create visuals and write-ups that surprise, delight, and engage your audience in a way that is true to you!

Web development in what are key elements that affect an employment brand
Web development in what are key elements that affect an employment brand

Web Development

Your website is your 24×7 representative to the world. Studies show that 75% jobseekers look up a company’s website where they wish to apply- and can abandon a prospective employer if they are not impressed. BrandLoom can design and develop fast, functional and easy-to-navigate websites that can communicate your Employee Value Proposition effectively. We present your company as an ideal place of work, and create a positive impression on your visitors.We present your company as an ideal place of work, and create a positive impression on your visitors. With the current competitive job market, attracting, retaining, and engaging top talent is more challenging than ever. Our creative services can help you develop the ideas that encompass your voice. We create visuals and write-ups that surprise, delight, and engage your audience in a way that is true to you!

Branding strategy why employer branding

Branding Strategy

: Your talent acquisition processes might become stagnant if you fail to attract and engage with the finest talent you aspire to hire. Traditional methods to attract the best candidates erode and become less effective as time passes. In this candidate-driven market, you have to add value by the way you communicate with them. We can help you plan the employer branding strategy that is perfect for YOU. We believe no two brands are alike, so we develop custom strategies that will provide you with the best results while ensuring the best ROI. BrandLoom takes data-backed decisions to formulate blueprints that helps you deploy the tools necessary for creating a good employer brand. The strategies we offer also help you build up your brand in the long run via organic means- so that you can ensure long-term growth.. A compelling employer value proposition, a strong employer brand, and a positive candidate experience are your secret weapons to finding and keeping the best market talent.

Frequently Asked Questions

Q1. What Is Employer Branding?

Ans: In plain words, employer branding is a process by which a company brands itself as THE employer of choice for the kind of people it wants to hire- as well as its existing employees.

To paraphrase- it is how a company markets itself as a good employer to both its existing and potential employees.

Remember, a company’s brand as an employer is separate from its reputation as a service provider or manufacturer.

Your company may be known for producing or making great products- but that is different than your company’s brand as an employer.

Your reputation as an employer depends on what your employees and potential recruits think of you. In real-life scenarios- it is what they will say about you in their social circles.

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