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How to Keep Your Email list Clean, Updated & Relevant
In Digital Marketing 22 Mins Read

How to Keep Your Email list Clean, Updated & Relevant

31st July 2025 By Anupama Singh and Sakshi Garg

If your emails aren’t getting opened, your problem might not be the…

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Buy Now vs. Add to Cart vs. Shop now. Which is better
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eCommerce Site Options: Buy Now vs. Add to Cart vs. Shop now. Which is better?

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E-commerce can be significantly impacted by call-to-action (CTA) buttons and other seemingly…

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Best Social Media Campaign Ideas with Real Life Examples for your Brand
In Digital Marketing Must Read Articles 23 Mins Read

20 Best Social Media Campaign Ideas with Real Life Examples for your Brand

27th July 2025 By Avinash Chandra and Nilavo Chandra

Standing out on social media is more complex than ever. Millions of…

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A Complete Guide to Colour Wheels & Colour Schemes
In Brand Strategy Digital Marketing Must Read Articles 27 Mins Read

All About Colour Theory: A Complete Guide to Colour Wheels & Colour Schemes

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How to Develop a Content Marketing Strategy that Really Works
In Digital Marketing 21 Mins Read

How to Develop a Content Marketing Strategy that Really Works

29th July 2025 By Avinash Chandra and Shukti Sarma

Content marketing is a powerful way for businesses to reach their audience…

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What is a Micro-Influencer?
In Digital Marketing 26 Mins Read

What is a Micro-Influencer? How do They Build Authentic Connections?

16th July 2025 By Avinash Chandra and Binita Lakhotia

A person can be an influencer even if they are not well-known.…

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What is Performance Marketing
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What is Performance Marketing & How to Get Started

16th July 2025 By Avinash Chandra and Gauri Dhore

Ever felt like your ads are just floating around the internet, doing…

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The Impact of AI on eCommerce Personalization
In AI in Marketing Digital Marketing eCommerce 32 Mins Read

The Impact of AI on eCommerce Personalization

12th July 2025 By Anupama Singh and Avinash Chandra

You visit an online clothing store just once and browse a few…

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User-Generated Content - Harnessing Authenticity for Brand Growth
In Digital Marketing 22 Mins Read

User-Generated Content: Harnessing Authenticity for Brand Growth

4th July 2025 By Avinash Chandra and Binita Lakhotia

Think about the most recent time you purchased something. Was it thanks to a…

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How Do I Rank Higher On Google Maps (Step-by-Step Guide)
In Digital Marketing 20 Mins Read

How Do I Rank Higher On Google Maps (Step-by-Step Guide)

27th June 2025 By Avinash Chandra and tanmoy halder

Your Google Business Profile, formerly known as Google My Business, is the foundation…

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SEO Services for Dentists in India
In Digital Marketing 18 Mins Read

SEO Services for Dentists in India: A Step-by-Step Guide to Attracting More Patients

17th July 2025 By Avinash Chandra and tanmoy halder

Getting new patients shouldn’t feel like pulling teeth. But for many dentists…

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The Role Of AI in Digital Marketing
In AI in Marketing Digital Marketing 28 Mins Read

The Role Of AI in Digital Marketing

23rd July 2025 By Avinash Chandra and Anupama Singh

The current marketing landscape has experienced a major shift because of AI…

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