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Before partnering with BrandLoom, we just had a website with no traffic and zero brand awareness. We had a few active campaigns but they were not generating any results. Then a friend of mine recommended Brandloom and this is how we collaborated. The team redesigned our website and created a spectacular content strategy for our business. They understood our situation extremely well. With their thoughtful strategies, we also started getting online queries across the borders and today we run separate batches for international students, as well. At present, we have a larger audience base with a stronger market position. Today we proudly say that we are the most sought-after IELTS trainers in the world.

I’d say, BrandLoom has an exceptional team. They are great at explaining the technical aspects of their work and strictly follow the ‘cause and effect’ rule for whatever they put their heads into. We are still seeing a steady increase in our traffic. They are constantly reviewing and refining our campaigns to get us maximum results. I am thankful to the team BrandLoom for helping us at each step of our journey from 0 to 100%. “


Director, Mindmine Global

About Mindmine Global

Mind Mine Global is a leading Immigration, Study Abroad and Overseas Visa Consultants based in Delhi NCR. They also offer expert coaching to clear IELTS, TOEFL, and PTA Exams. Mind Mine Academy provides professional counselling and mentoring for Immigration and study opportunities to students and professionals. The institute also offers assistance in Visitor Visa and Tourist Visa.

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Mind Mine Global is primarily into providing coaching for various internationally recognised tests including IELTS Academic, IELTS General, PTE, Duolingo and TOEFL. Apart from this, they also offer personalised consulting to those who dream of migrating to foreign lands like Canada, Australia and New Zealand for career or higher studies.

Established in 2008, Mind Mine Academy is today the most sought after IELTS trainers in the world and the #1 coaching institutes in Dwarka with over 3000 trained students (both national and international). Achieving tremendous success within a span of 10 years is no less than a milestone for Mind Mine Global, especially in today’s fierce competition.

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seo case studies 2018


The institute was experiencing constant downfall because of zero recognition, both in the traditional and online space. Being located in the capital where the competition was already cutting-throat, Mind Mine was constantly failing to create demand and acquire any leads.

  • Struggled to generate new leads both in the local and national market.
  • There wasn’t any traffic on the website.
  • The website wasn’t ranking for any keyword.
  • Client was almost on the edge of losing business.

Approach / Solution

When Mind Mine approached us with their problems and goals, we began with analysing their website. On auditing their site, we found that it was penalized for several small and big issues. It was also hacked continuously by intruders and malicious agents. Hence, we decided to start from scratch.

  • The first step we took was to develop an attractive, secure and functional website for the client.
  • Then, we worked on developing a surefire content strategy for the client. Our aim was to create conversion-oriented content that could help the client generate more leads. The ultimate goal behind producing content was to increase conversion.
  • Lastly, we worked on implementing specific SEO techniques keeping in mind their business goals.


BrandLoom deploys Best in Class Tools to help its clients generate ROI for their Businesses. In case of Mindmine Global, our team deployed following tools:

  • WordPress to power the website
  • Google Search Console to track SEO and Content efforts
  • Ahref, SEMRush for Keyword research
  • Google Analytics to track the traffic growth and conversions

Approach / Solution

Our proven strategies and plan worked really well for the client’s business. Within a few months, the results were clear. The client’s business gained increased visibility and global recognition. Soon they started getting online queries from national and international aspirants. Within a span of 6-12 months, Mindmine became the most plausible IELTS institute in Dwarka with maximum student registrations from across the country and overseas.

  • The client’s website was recovered from all the penalties.
  • We developed a secure, responsive and functional website.
  • There was a good increase in website traffic.
  • The ultimate aim of lead generation was also successfully achieved.

Work with us

BrandLoom aspires to create value for its clients in their respective industries and help them achieve the success they deserve. So, do you too want to reap the benefits of our digital marketing expertise? Let us help you reach out to the right prospects for your business!

Shukti Sarma
Author Shukti Sarma

I enjoy creating quality content that can game search engine algorithms and help our clients build their brands. The internet belts out new challenges every day- and I relish the opportunity of meeting them head on. All I need is my team for support and my cat for inspiration.