How GAISEO helped Ashley Stewart dominate Google Search and AI platforms — A Local SEO transformation story.
How GAISEO helped Ashley Stewart dominate Google Search and AI platforms — A Local SEO transformation story.
The Assignment
Most brands still think SEO is just about Google. But the real players — the future-ready ones — are now optimizing for AI discovery. Because the truth is- people no longer just “Google”. They ask – and the AIs answer. If your business isn’t showing up in ChatGPT or Gemini… you’re invisible to your next customer.
We recently worked with Ashley Stewart’s store in Orlando, and by going beyond traditional SEO, we got foot traffic growing at the store. Not just on Google, but across LLMs like OpenAI, Gemini, and Perplexity- our strategy ensured that customers could really SEE their store.
Here’s how we turned a quiet local listing into a category-leading GAISEO machine
The Assignment
Most brands still think SEO is just about Google. But the real players — the future-ready ones — are now optimizing for AI discovery. Because the truth is- people no longer just “Google”. They ask – and the AIs answer. If your business isn’t showing up in ChatGPT or Gemini… you’re invisible to your next customer.
We recently worked with Ashley Stewart’s store in Orlando, and by going beyond traditional SEO, we got foot traffic growing at the store. Not just on Google, but across LLMs like OpenAI, Gemini, and Perplexity- our strategy ensured that customers could really SEE their store.
Here’s how we turned a quiet local listing into a category-leading GAISEO machine
The Problem
Ashley Stewart’s local profile had decent engagement. But that wasn’t enough for our client. They didn’t just want to exist in the location; they wanted to DOMINATE their neighborhood. Here’s what was plaguing their GMB profile:
Missing photos
There were no fresh visuals, which made the profile look dormant. Without photos, customers and AI tools did not know about the current goings on.
Incomplete Q&A
Unanswered or missing questions made the listing look unfinished. Plus, this gave AI models less information to work with.
Inconsistent posting
Without regular updates, the profile looked unattended, which reduced audience engagement and search/ AI relevance.
Underwhelming search performance
Without being optimized for high-intent keywords, the store kept missing ready-to-shop local traffic.
Not cited by AI tools like Gemini
All these issues produced weak trust signals. Hence, AI models weren’t recommending the store, rendering it practically invisible in the age of AI discoveries.
Our GAISEO Strategy That Made An Ashley Stewart Store A Local Hotspot
We didn’t just “optimize a Google Business Profile.” We engineered the entire presence for AI visibility.
Cleaned up business data across platforms
Added SEO-rich content & keyword-optimized posts
Uploaded real, relevant, and search-triggering visuals
Replied to every review like a brand that actually cares
Refined posts to be relevant for mobile searchers
Made the profile not just algorithm-friendly — but LLM-attractive
The Results
Et voila- Ashley Stewart CRUSHED the local game — because we optimized the store for AI, not just search bots.
#1 ranking across AI models: OpenAI, Gemini, Perplexity
Top 3 keyword positions for key local terms
+9,684 Total Views in 90 Days
+2.5% increase in Website Clicks
+3.6% increase in Direction Requests
+1.1% in Profile Engagement
100 % Profile Health Score
58 Photos → Strong visual identity
155 Google Reviews → 42% Positive Sentiment
Insights and Takeaways
SEO is no longer just a keyword game. It’s an AI visibility game. If your business isn’t being understood and trusted by AI models, you’re stuck in 2019.
Brands need to stop thinking: “How do I rank on Google?”
And start asking: “How do I make sure ChatGPT recommends me?”
Food for thought:
- Is your brand discoverable inside AI tools?
- Have you checked how you appear on ChatGPT, Gemini, or Perplexity?
- Are your listings optimized not just for search, but for AI prompts?
SEO is no longer just a keyword game. It’s an AI visibility game. If your business isn’t being understood and trusted by AI models, you’re stuck in 2019.
Brands need to stop thinking: “How do I rank on Google?”
And start asking: “How do I make sure ChatGPT recommends me?”
Food for thought:
- Is your brand discoverable inside AI tools?
- Have you checked how you appear on ChatGPT, Gemini, or Perplexity?
- Are your listings optimized not just for search, but for AI prompts?
Because this isn’t about beating your competitors on Google anymore. It’s about becoming AI’s first choice. And that’s precisely what our GAISEO strategy for Ashley Stewart’s Orlando store accomplished.
Take A Sneak Peek
